150 Million Records, 99.5% Accuracy, 36 Hours: How Tilores Transformed Customer Data at Enterprise Scale

The Challenge That Broke Traditional Solutions

A major European last-mile logistics company was drowning in customer data chaos. With hundreds of millions of records scattered across multiple systems - from Amazon and eBay integrations to internal databases - their customer service teams couldn't get a single view of who their customers actually were.

The scale was staggering:

  • 150 million customer records sourced from multiple retailers
  • Inconsistent data formats and missing information
  • Marketplace integrations with heavily masked email addresses
  • Complex address matching requirements for accurate deliveries

Previous attempts to solve this problem either couldn't handle the scale or sacrificed accuracy for speed. The company needed something different.

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The Tilores Solution

Enter Tilores' entity resolution platform, implemented by Pinboard Consulting in just three weeks. The results were immediate and impressive:

Performance That Defied Expectations

  • 150 million records processed in just 36 hours
  • 99.5% accuracy rate confirmed by comprehensive testing
  • 8 milliseconds per record processing time
  • 38.1 million golden customer profiles created from deduplicated data

Handling the "Impossible" Data

Initial analysis revealed 377 data quality issues in just 1,000 sample records. Yet Tilores successfully managed:

  • Multiple records for single customers across platforms
  • Heavily masked eBay email addresses
  • Inconsistent address formatting and name variations
  • Complex household relationship mapping

The Secret Weapon: Advanced Matching Intelligence

What made this possible? Tilores' proprietary matching engine combines comprehensive data transformation with sophisticated matching rules. The platform configured:

  • 10 advanced matching rules covering all business scenarios
  • 10 specialized matchers for different data types
  • Custom ETL pipelines for seamless integration
  • Real-time API endpoints for operational systems

Business Impact Beyond the Numbers

The transformation enabled powerful new capabilities:

  • Enhanced delivery accuracy through improved address matching
  • First-contact resolution with unified customer views
  • Automated fraud detection through pattern recognition
  • Personalized service delivery based on household preferences

But perhaps most importantly, it laid the foundation for future innovation including AI/LLM integration and advanced analytics capabilities.

Why This Implementation Matters

This case study represents more than just impressive numbers - it demonstrates that modern entity resolution can deliver immediate business value while establishing the data foundation for tomorrow's opportunities.

The three-week timeline from deployment to full-scale processing shows how Tilores' no-code interface and pre-built connectors enable rapid implementation without sacrificing sophistication.

Want to see the complete technical details? Access the full case study to discover:

  • Detailed architecture and implementation methodology
  • Comprehensive performance metrics and test results
  • Step-by-step breakdown of the matching rules and algorithms
  • In-depth analysis of data quality challenges and solutions
  • Future-ready capabilities and integration possibilities

Download the full case study pdf

Transform your customer data challenges into strategic advantages. See how Tilores can handle your enterprise-scale entity resolution needs.

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